Why Is It Important to Have Indian Radios in the USA?
Although the concept
of Indian
radio in the US might sound utopian, in reality, it
is not so. Indian radio has a wide fan following, and it is not solely
restricted to the Bollywood fanbase. There is a decent population who find it
interesting to engage in classical melodies and the timeless classics. Not only
that, Indian radios in foreign countries have a much wider functionality rather
than just propagating good music.
There have been
instances when the radio has performed vital roles. With such broad viewpoints,
Shuddh Desi Radio was conceptualized, and they have been fairly successful in
making the culture of Hindustani music radio very
popular in the USA.
The Role Indian Radio Stations are Performing in
Other Countries
While some people
believe that it is essential to stick to roots, there is a much wider
perspective involved when it comes to Indian radio stations. The USA has a very
big Indian population, and hence the functionality of these radio stations is
manifold:
Instils the Culture: For those people who have been born and brought
up in the USA itself, they have very little first-hand exposure to Indian
culture. Indian radio stations not only play the music of the land but also
talk about the culture and festivals on every occasion. It helps people learn
more about their own country and the culture they originally belong to.
Brings Indians
Together: Another crucial role
of the Hindi
FM radio stations in the USA is that they serve as a platform for
various activities. Supposedly, if you want to connect to your other
countrymen, radio is the best platform to do so. These radio stations also
propagate various charity-related announcements, and in most cases, the help
received is impressive. It is not only charity; various other very important
announcements find a proper channel through the Indian radio stations.
Great Platform to
Hold Discussions: Numerous radio
channels in India hold regular debates and talk about current affairs,
bothering the country and the citizens. The radio stations that are located in
the United States also host similar talk shows. These help the Indians to come
forth and talk about the situation from their perspective as well. It is one of
the great opportunities where Indians from various walks of life come forth and
express their viewpoint.
Conclusion
It is important to
mention that Indian music is one of the central themes, and hence the Hindi
songs radio in USA is quite popular. Hindi as a
language is very famous, and not only the Indian population, even sizable US
citizens find it quite enthralling to engage in Hindi music occasionally. Shuddh Desi Radio was formed with the
inception of catering to the Indian audience and making Indian culture more
prominent in the USA. It is a compact attempt to bring the Indian community in
the USA together and ensure that although they are far from the country, the
culture binds them together.
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